Responsibilities & Context Skilled Zone, an emerging Digital Marketing and IT Services Agency, is looking for an innovative and performance-oriented Digital Marketing Expert to enhance its digital presence and support business growth. Key Responsibilities: Oversee social media channels and produce compelling, engaging content. Develop, manage, optimize, and expand advertising campaigns across Meta, Google, and TikTok. Perform SEO, keyword analysis, competitor research, and lead generation activities. Track campaign performance, manage conversion analytics, and prepare detailed reports.