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The Premier Bank PLC

Growth Marketing and Data Analytics Specialist

Application Deadline: Jun 07, 2026
Summary
Published: May 16, 2026 Vacancy: Not Specified Gender: No Preference
Age: 28 years to 40 years Career Level: Entry Level Experience: 2 Year
Salary: N/A Location: Dhaka
Requirements

Education


  • Bachelor/Honors, Bachelor of Science (BSc), Computer Science & Engineering
  • Bachelor/Honors, Bachelor of Business Administration (BBA)

Experience


  • 2 Year

Additional Requirements

 

Core Competencies


Responsibilities & Context

Job Responsibilities

The Premier Bank PLC. is seeking a creative, dynamic, and analytical professional for the role of Growth Marketing and Data Analytics Specialist to support branding, communication, and digital growth initiatives.

The incumbent will be responsible for developing and executing content strategies, marketing campaigns, and data-driven growth initiatives to enhance brand communication, customer engagement, acquisition, retention, and overall business growth.

Key Responsibilities

  • Develop structured content calendars for digital, print, and campaign communications to ensure consistent and timely brand messaging.

  • Generate creative ideas, campaign themes, and storytelling approaches aligned with overall brand objectives and positioning.

  • Support the formulation and execution of brand and growth marketing strategies using Big Data–driven insights for improved effectiveness.

  • Coordinate closely with creative, digital, and media teams to ensure seamless and integrated campaign execution across all channels.

  • Plan, manage, and optimize media scheduling across relevant communication platforms to maximize reach and engagement.

  • Analyze campaign performance using Big Data and data-driven insights, and provide actionable recommendations to improve outcomes and ROI.

  • Utilize data analytics to identify key audience segments, behavioral trends, and personalization opportunities for targeted marketing.

  • Conduct ongoing market and competitor analysis to inform content strategy, campaign planning, and growth initiatives.

  • Support reporting, documentation, and post-campaign evaluations with clear, structured, and data-backed insights for continuous improvement.


Compensation & Other Benefits
  • Salary Review: Half Yearly
  • Lunch Facilities: Partially subsidize
  • Festival Bonus: 1

Other Benefits


 

  • Attractive compensation and benefits package, including Group Insurance coverage.

  • A professional, supportive, and friendly working environment.

  • Fast-track career growth opportunities along with leadership development prospects.


Work Place

Work from Office

Employment Status

Type: Full Time/Permanent

Job Location

Dhaka

Company Information
Company Name: The Premier Bank PLC

Address: IQBAL CENTRE,42 Kemal Ataturk Avenue, Banani, Dhaka-1213


Business Type : Bank/Non-Bank Fin. Institution

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