Develop, implement, and oversee the company’s overall digital marketing strategy.

Create, schedule, and manage content across various social media channels such as Facebook, Instagram, LinkedIn, etc.

Plan, optimize, and run paid advertising campaigns, including Facebook/Instagram Ads, Google Ads, and vlog promotions.

Execute SEO and SEM activities while monitoring website traffic and performance metrics.

Manage social media interactions, including inbox messages and comments, and focus on converting leads.

Conduct market research, analyze competitors, and prepare reports on digital performance.

Support the team in branding initiatives, promotional graphics, and video content creation.

Monitor campaign ROI and provide recommendations for performance improvements.