Content Marketing

Develop engaging and creative content for SPLAYD’s social media platforms, website, and digital marketing channels.

Create content aligned with SPLAYD’s brand identity, fashion, lifestyle, and target audience.

Plan and execute content calendars for campaigns, product launches, promotions, and seasonal activities.

Write compelling captions, product descriptions, promotional copy, and social media content.

Collaborate with the Graphic Design and Video teams to develop engaging visual and multimedia content.

Research current fashion, lifestyle, social media, and content trends to generate fresh and relevant ideas.

Develop storytelling concepts that strengthen brand awareness, engagement, and customer connection.

Support digital marketing campaigns by creating audience-focused content for different platforms.

Monitor content performance and engagement metrics and suggest improvements based on insights.

Coordinate with marketing, sales, and other teams to ensure consistent brand communication.

Maintain consistency in tone, messaging, and visual direction across all content.

Manage multiple content projects and ensure timely delivery according to campaign schedules.

Perform other content marketing and communication-related duties assigned by management.